Joy founded College Trips and Tips in 2016 because she couldn't find any resources to efficiently plan campus visits and help her son construct his college list. Previously, Joy was an Acquisitions Editor in medical publishing for Blackwell Science, Inc. She developed and launched several successful textbooks in addition to the best-selling Blueprints Series for student clerkships and USMLE prep. She also spent a decade in the advertising and marketing fields in Account Management, both on the agency and client-side. She holds a BS degree from the University of Vermont and a Certificate in Publishing from New York University.
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